gcdRadar
closedclosed 27 Jul 2021Breaches & attacks4 Confirmed real-world lossAI

Deepfake Video Scam Targeting UK Resident Results in Financial Loss

Facebook

An individual in Somerset lost 140,000 pounds after being deceived by a Facebook advertisement featuring an AI-generated deepfake video promoting a crypto scam. The victim transferred funds to a fraudulent platform before realizing the deception.

first report
13 Jul 2021
last update
13 Jul 2021

Timeline · 2

  1. 13 Jul 2021Self-Employed Somerset Father Wayne Luxon Reportedly Lost £140,000 After Facebook Deepfake of Martin Lewis Promoted Crypto Scam
  2. 13 Jul 2021Humanoid Robot Keeps Getting Fired From His Jobs

Sources · 2

News and write-ups

  1. 2021-07-13
    Humanoid Robot Keeps Getting Fired From His Jobs
    The Wall Street Journal · wsj.com/articles/humanoid-robot-softbank-jobs-pepper-olympics-11626187461

Research and catalogues

  1. 2021-07-13

Titles and links belong to their publishers. The summary above is written by gcdRadar in its own words; data is CC BY-SA 4.0.

Classification

AI role
AI-enabled attack
categories
Deepfake fraud
severity
4 · Confirmed real-world loss
targets
Individuals
owasp llm top 10
no entry for these categories
dates
happened 1 Jan 2020 · first reported 13 Jul 2021
origin
AI Incident Database
Derived from the AI Incident Database (CC BY-SA 4.0).
record
confidence 0.92 · created 2026-10-18 06:33Z · updated 2026-10-18 06:59Z

Lane, AI role, categories and severity come from the classifier; the OWASP and ATLAS rows are derived from the categories. How these are assigned

Copy a brief

This record as a short Markdown brief, for a ticket, a chat or a coding agent.

the brief as text
# Deepfake Video Scam Targeting UK Resident Results in Financial Loss

https://gcdradar.vercel.app/incidents/deepfake-video-scam-targeting-uk-resident-results-in-financi · AIR-2021-0009 · closed 2021-07-27

- Lane: Breaches & attacks
- Severity: 4 (Confirmed real-world loss)
- Fix status: No fix needed
- First reported: 2021-07-13 (happened 2020-01-01)
- AI role: AI-enabled attack
- Products: Facebook

## Summary

An individual in Somerset lost 140,000 pounds after being deceived by a Facebook advertisement featuring an AI-generated deepfake video promoting a crypto scam. The victim transferred funds to a fraudulent platform before realizing the deception.

## What to do

No action recorded; read the sources below and the vendor's advisory.

## Latest updates

- 2021-07-13: Humanoid Robot Keeps Getting Fired From His Jobs (https://wsj.com/articles/humanoid-robot-softbank-jobs-pepper-olympics-11626187461)
- 2021-07-13: Self-Employed Somerset Father Wayne Luxon Reportedly Lost £140,000 After Facebook Deepfake of Martin Lewis Promoted Crypto Scam (https://incidentdatabase.ai/cite/1509)

## Sources

- 2021-07-13 AI Incident Database: Self-Employed Somerset Father Wayne Luxon Reportedly Lost £140,000 After Facebook Deepfake of Martin Lewis Promoted Crypto Scam https://incidentdatabase.ai/cite/1509
- 2021-07-13 The Wall Street Journal: Humanoid Robot Keeps Getting Fired From His Jobs https://wsj.com/articles/humanoid-robot-softbank-jobs-pepper-olympics-11626187461

Verify against the vendor's advisory before changing production. Data CC BY-SA 4.0, https://gcdradar.vercel.app.

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